Mean Tweets – NADA 2017 Edition

 

For this week’s Wednesday Workshop, we’re bringing back one of our most popular videos of last year – vendors and dealers reading mean tweets. While we were at NADA in New Orleans, we grabbed a few dealers and vendors and had them read mean tweets that other people had written about them… And the results were hilarious.

Watch and laugh – and come back next week for another Wednesday Workshop from DealerOn.

6 Tips To Make Your Reviews Better

 
This week’s Wednesday Workshop shares 6 tips to help make your reviews better in 2017. I’ve been doing a lot of SEO audits with our NADA follow-ups, and we’ve seen a disturbing trend – lots of dealers are faking their reviews! We talk about fake reviews in this week’s video, and share several tips to help make your reviews more awesome (and help you avoid penalties or even hefty fines!). Watch the video for all the info…

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Ranking reports don’t show SEO success

This week’s Wednesday Workshop video shares some important info about SEO reports. At NADA a few weeks ago, we talked to a ton of dealers who still get super old-school ranking reports from their SEO providers. Ranking reports do NOT show yo how well you’re doing with SEO, and they don’t tie in to the bottom line of the dealership.

Watch this week’s video to learn more about why ranking reports don’t really show anything helpful anymore, and what you should be seeing in your monthly SEO reports.
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Are you REALLY thinking mobile first?

“Mobile first” has been buzzy for a while now, but far too few dealers actually take that approach with their websites. In this week’s Wednesday Workshop video, we share a few links that shed more light on Google’s mobile first push. Learn why site speed is important, why mobile searches are here to stay, and how you should be adjusting your dealership’s strategy.

The links we mention in the video are:
Page speed post from Moz: moz.com/learn/seo/page-speed
Page speed as a ranking factor: bit.ly/mobile-page-speed
Mobile first index info: bit.ly/mobile-first-faq

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FCA Selects DealerOn as Certified Website and Digital Advertising Provider

We’ve got another exciting announcement to make: DealerOn has officially been selected by Fiat Chrysler Automotive as a Certified Website & Digital Advertising Provider. Fiat Chrysler Automotive (FCA) is the 12th major brand to partner with DealerOn for their website and digital advertising needs, and we’re very excited for the opportunities this new relationship will bring us.

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