![Google E-E-A-T Update for Dealerships](https://www.dealeron.com/wp-content/uploads/Google-EEAT-600x403.jpeg)
In their continuing quest to perfect the search engine, Google is unrolling significant updates to their algorithm. The headline is the change made to their E-A-T acronym—there’s another E in there now—but there are several changes that concern any dealership trying to succeed in the competitive world of SEO.