This week’s Wednesday Workshop shares some awesome in-depth tips on how to write amazing content for your dealership’s website. Steve, one of our SEO Managers, was asked to speak at Pubcon Florida last month, and his slides were so awesome, we had to share them here on a Wednesday Workshop video.
If you’re writing the content for your dealership’s site, you definitely don’t want to miss this video…
Instead of talking about the usual (websites, SEO, PPC, and optimization), we thought you might like to know about this cool trick for contacting Google My Business. It comes from our Director of Search and Social, Greg Gifford. He wrote about it first over at Search Engine Land, where you can read the article in its entirety. Continue Reading
The 2017 Local Search Ranking Factors were just released last week at the MozCon Local conference in Seattle, and this week’s video shares all the details! Watch and see how the factors have changed since last year’s study, so you’ll know how you need to adjust your SEO strategy for 2017!
Last week, we talked about Google’s “micro-moments” and how a typical automotive shopper uses their phone or computer to move further in the purchasing funnel. As they learn more about the car they’re interested in, customer research gets more and more detailed. We’ve all heard the Google mantra, “Be there, be useful, and be quick.” But after reading this blog post, you may want to consider getting there early, too. Let’s talk about how showing up early in the online car buyer’s path to purchase (with helpful images & videos) might help you sell more cars.
This week’s Wednesday Workshop should scare a lot of you… Seriously! Hardly anyone is considering voice search, and how the rise of non-typed searches will change the way people look for local car dealerships.
Have you thought about how you need to prepare for searches on Siri, Alexa, Cortana, or Google Home? Has your SEO provider thought about it, and started to prepare your site for the fast-approaching future of voice searches?
Watch this video and see why these questions are incredibly important to your dealership.
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