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Add a video tour of your dealership to your website


In this week’s video, we talk about giving a video tour of our brand new office… which leads to an awesome tip about sharing a video tour of your dealership on your website. Watch and learn how to make your website experience better, so you’ll stand out from all of your competitors.


Welcome back to another Wednesday Workshop from DealerOn. We don’t really have an official video for you this week, cause we just moved into the office yesterday and we don’t have the video studio set up yet…

Yep, we’re still getting moved in, but we didn’t want to let you down and skip a week, so we cleared out some of the boxes and made some space to shoot.

You’ve probably noticed, we don’t even have subtitles this week – so if you’re watching this and you’re still on mute, you’re probably really bored and wondering what the heck is going on right now…

Once we get everything set up, we’ll give you a video tour of the office so you can see the new digs.

And speaking of video tours, you should do one for yourself.

That’s right – instead of the standard boring “We treat our customers like family” stuff that you’ve got on your about us page, go shoot a video tour of the dealership. Show potential customers what the lot looks like, what it’s like inside your showroom, how your service bays look…

And introduce your staff, too. Let people meet the GM, intro them to the front desk team, the service team, the finance team. Give your dealership a human face so you’re not just another website online.

The video doesn’t have to be long – just a few minutes. But think about how much better your website experience will be for potential customers.

We’ve gotta get back to packing, so that’s it for today. Thanks for stopping by to watch, and like always, if you’ve got questions or comments, leave ‘em down below. We’ll see ya again next week with another Wednesday Workshop from DealerOn.

Author Greg Gifford

Greg Gifford is the Vice President of Search at DealerOn. He has over 16 years of online marketing and web design experience, and has specialized in automotive SEO for the last 8 years, helping hundreds of auto dealers thrive while the industry has struggled during the recession. Greg speaks internationally at both automotive and SEO conferences, teaching thousands of small business owners and marketers how to get their sites to show up higher in local search rankings. Greg also spends his spare time doing freelance website design and SEO for local businesses. He graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.

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