This week’s video is short and sweet, because we’re smack dab in the middle of our company-wide “refresh” meeting today… But for today’s Wednesday Workshop, we wanted to ask – have you ever had a similar meeting for your dealership? Your employees will be re-focused and your customers will love what you’re doing…

It’s hard to keep up in the ever-evolving world of mobile devices. Earlier this year we wrote about design features for mobile that should never see the light of day, and all of that is still true, but you still have to figure out what your site should look like when someone’s holding it in their hand. Lucky for you, there are a few design elements that won’t be losing their effectiveness anytime soon. If you stick with them, you’ll be headed in the right direction.
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You only have a few minutes to keep someone’s attention once they’re on your site, so make the most of those minutes! Keep your visitors interested and convert them into customers by presenting your products in a concise, easy-to-use inventory page that Google can index.
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In this week’s Wednesday Workshop video, we’re sharing our most popular videos of 2017. Check out the list of links to watch any you haven’t seen yet:
10. Last week’s Thanksgiving message
8. Google’s Mobile First Index
6. Massive fine for fake reviews
5. Don’t hide text on the home page
4. How to write amazing content for your dealership’s website
When native Spanish speakers are one of the fastest growing markets for dealers in North America, sticking to an exclusively English website is not an option. Spanish speakers spend more time online than non-Spanish speakers, and they spend more than five hours of that time shopping online. If you’re not targeting this quickly growing market, you’re doing it wrong.
That’s why DealerOn offers custom Spanish sites for your dealership, and we don’t mean badly-translated blurbs beneath your inventory, but human-translated sites from Native Spanish-speakers that are easy to navigate and understand. All of our Spanish sites follow Google best practices, which means they’re optimized for Spanish search queries.
Make sure your dealership stands out against the completion by catering to this growing market! If you want to start communicating to your Spanish-speaking consumers, read more about Spanish websites here.
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