Sorry for the delay – this should have gone up yesterday, but I was flying back from the DMSC conference in Napa, and my plane got REALLY delayed in San Francisco…
This week’s video takes a look at some of the shady, misleading reports that dealers need to avoid. If you get a weird report from a prospective vendor, or from your manufacturer, make sure that it’s got actionable data in the report! If the report is a bunch of fuzzy numbers and not-quite-clear information, it’s impossible to make intelligent decisions for your dealership.
Check out this week’s video for more insight into why these reports are bad, and what you can do when you get one…
