In this week’s Wednesday Workshop, we’re talking about Google’s Questions and Answers feature, which rolled out to desktop searches at the end of last year. It’s a feature that allows any user to ask – or answer – questions about your business, right on the search results page in your Knowledge Panel.
Studies have shown that the automotive vertical is one of the most active adopters of Google Q&A, but most dealers haven’t heard of it and have no idea that there are questions being asked to their dealership… And they definitely don’t know that random people are answering them!
Watch this week’s video for more info on the new Q&A feature and why your dealership should be paying attention.
Continue Reading
