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Update your holiday hours in Google!

This week’s Wednesday Workshop is a short one, but it’s incredibly important. We explain how to update your holiday hours in the Google My Business dashboard so that customers know when you’re open. Many dealerships have modified hours during the holidays (or might be closed on certain days), so it’s important to keep your customers informed.


And welcome back to another Wednesday Workshop from DealerOn. This week’s tip is short and sweet, cause it’s almost Christmas – we know you’re busy trying to rock the end of the year, so we don’t want to take up too much of your time with this week’s tip.

And speaking of time… This week’s tip is about your holiday hours. You’ve got to make sure you’ve entered your holiday hours in your Google My Business dashboard, so your customers know when you’re gonna be there. You definitely don’t want someone to show up and find out that you’re closed.

Some dealers are closed all weekend, while others just close early. Other dealerships have shorter service department hours – it’s important to let your customers know when you’ll be there over the holidays.

Even if you’re running your standard hours, it’s important to go in and verify your hours in your GMB dashboard, so customers won’t see the “holiday hours may differ” message.

Just log in to your Google My Business dashboard – you’ll see this “confirm holiday hours” info box on the top right. Set your correct hours and confirm, and boom – you’re done!

Thanks for stopping by for this week’s tip video – as always, if you’ve got questions or comments, leave ‘em down below, and we’ll get back to you as quickly as we can.

If you’re heading down to New Orleans for NADA next month, make sure you come see us at our booth, and check out our awesome sessions – we’ve got 4 people speaking this year, and the Hair and I will be presenting a few bonus sessions on SEO and PPC at our booth. We’ll also be shooting more fun videos, so let us know if you want to be in one!

Also – make sure you stop back next Wednesday for the final Wednesday Workshop video of 2017 – it’s going to be epic!

Author Greg Gifford

Greg Gifford is the Vice President of Search at DealerOn. He has over 16 years of online marketing and web design experience, and has specialized in automotive SEO for the last 8 years, helping hundreds of auto dealers thrive while the industry has struggled during the recession. Greg speaks internationally at both automotive and SEO conferences, teaching thousands of small business owners and marketers how to get their sites to show up higher in local search rankings. Greg also spends his spare time doing freelance website design and SEO for local businesses. He graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.

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