In this week’s Wednesday Workshop video, we’re continuing our most time-honored tradition… It’s the 2019 edition of NADA mean tweets! WE got several vendors and dealers to read mean tweets that people had written about them, and as always, it’s hilarious.
There are over 200 ranking factors that make up the organic search algorithm; and while Google doesn’t come right out and tell us what all of them are, experimenting with various elements of optimization is how we learn more about how sites best perform in search. Most of us are very aware of some of the biggest factors, including: keyword placement throughout your website, healthy backlink profiles, presence of a verified Google My Business listing, etc.; but what about some of the more obscure search engine ranking factors? How do we optimize for the unknown? To answer this question, we are going to break down four ranking factors in Google’s algorithm you probably aren’t aware of. Continue Reading
In this week’s Wednesday Workshop, we share all the exciting details about what we have planned at NADA 2019 in San Francisco this weekend. If you’re going out to the conference, make sure you watch this week’s video and then stop by the booth to chat with us!
In this week’s Wednesday Workshop, we talk about the importance of your dealership blog. Most dealers realize that SEO is vital to success, but there are still too many dealers who don’t have a blog as part of their dealership website. Your blog is vital – it lets you share useful and helpful information with customers and potential customers, it helps you get links from other sites, and it helps you build more local relevancy. Watch the video for all the details.
It’s time to break out of bad habits and change the way you think about SEO. People aren’t using Google the same way they used to, and Google is changing as well.
Far too many dealers and marketers equate adding lots of pages to a website to SEO. One of the most common questions dealers ask me is “how many pages do we get a month with your SEO service?” – and that’s the wrong thing to ask. Continue Reading
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