Backlinks are an important part of your SEO profile. I’ve covered backlinks in this space before, but if you don’t have the time or energy to go through the archives, here’s the short version.
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In the continual quest to sharpen one’s SEO to a razor-like edge, there is perhaps no whetstone quite as important as keywords. After all, when someone opens up Google to make a search, they type in words. Obvious, I know, but sometimes it pays to step back and look at things in such a way as to take nothing for granted. The goal with keywords is to figure out which words someone searching for your dealership might use to find you.
It’s been two months since COVID-19 put an unexpected pause to our daily lives. Sheltering at home has produced a corresponding increase in online activity, but how does that translate to SEO? In the past two months, our team has been trying to determine just that, by monitoring the impacts to organic traffic volume, search behavior, and make/model pageviews.
