Search Engine Optimization (SEO)

7 Ways To Get The Right Keywords

In the continual quest to sharpen one’s SEO to a razor-like edge, there is perhaps no whetstone quite as important as keywords. After all, when someone opens up Google to make a search, they type in words. Obvious, I know, but sometimes it pays to step back and look at things in such a way as to take nothing for granted. The goal with keywords is to figure out which words someone searching for your dealership might use to find you. 

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SEO in the Time of Covid-19

Over the last few weeks we have seen Covid-19 go from a minor concern to a major obstacle in our daily lives. During this same time DealerOn as a company has taken every precaution in order to keep our employees 100% healthy and our workflow 100% operational. This includes starting our work from home initiative last week and proactively stress-testing all of our systems.

The main questions we’ve received so far are 1) Will our organic traffic be impacted? and 2) Should I pause SEO in the short term since foot traffic to the stores is going to slow down? The short answers to these two questions are 1) Yes and No and 2) No! but let me elaborate….

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