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This week’s video is a short one, cause Shaun and I are both in Philadelphia speaking at Sean Bradley’s Internet Sales 20 Group conference. We stepped out of the conference this morning to shoot the video at the top of the iconic Rocky stairs, so we could let you know that we’re bringing our Topgolf event series to Chicago! We’ll be there the first week of August, and this time it’s going to be better than ever… Watch the video for all the details.


Welcome back to another Wednesday Workshop from DealerOn. The Beard and I are up in Philly this week, speaking at Sean Bradley’s Internet Sales 20 Group, but we didn’t want to leave you high and dry without a video, so we took some time to come stand at the top of the Rocky stairs to shoot this week’s video…

It’s amazing how we’re wearing the same stuff that we had on in last week’s video – we should be more original when we’re packing for out of town trips…

So anyway, this week’s video is a short one, cause we’re up in Philly – but we wanted to be sure that you knew about our Digital Strategy Summit coming at the beginning of next month.

Yep. We’re bringing back our Topgolf event series, and this time, we’re gonna be in Chicago.

On August 2nd, we’ll be bringing the crew to Topgolf Chicago, and you’re not going to want to miss what we have planned. We’ll have Kevin Lao from Google, sharing information about Automotive Trends and Insights.

We’ll have this guy talking about advanced paid search strategies that will get your dealership powerful results.

We’ll have this guy talking about Local SEO and how to get your dealership to be more visible when potential customers are searching for you.

And we’ll have our own Mike DeVito sharing vital insights about the importance of a true mobile first strategy with your dealership’s site.

Our Topgolf event series was a huge hit last year, so we’ve brought it back this year and made it even better. We listened to what dealers had to say, and we’ve ramped up the learning, so you get even more amazing value.

And yes, we’ll still have awesome food, and we’ll still end the day with a few hours of Topgolf and an open bar.

If nothing else, come to laugh at this guy trying to hit golf balls

Don’t even start man – if it was minigolf, I’d slay everyone…

Anyway, tickets for the event are just a hundred bucks – which is a killer deal. Go grab your ticket at – fyi, that’s all lower case, if you’re typing it in off the video…
Seriously, you don’t want to miss this event – we’ll be sharing exclusive inside tips that we don’t share at regular conferences… Like this gem of a PPC tip:

You’re not going to believe it’s this easy, but it is. You just have to do this. Go to AdWords, put in your credit card payment info, and run an ad. And your dealership will now have a PPC ad running in Google search results

Oh my god, y’all – can you BELIEVE he just shared a tip THAT INCREDIBLE in a public video like this? And that’s just the tip of the iceberg, we’ve got TONS more knowledge bombs like that to share at the event!

So that’s it for this week’s Wednesday Workshop video – so long from Philadelphia! Make sure you head over here and grab your tickets to our Digital Summit in Chicago before it sells out…

And as always, if you’ve got questions or comments, leave ‘em down below and we’ll get back to you shortly. Thanks for watching, and we’ll see you again next week with another Wednesday Workshop from DealerOn.

Author Greg Gifford

Greg Gifford is the Vice President of Search at DealerOn. He has over 16 years of online marketing and web design experience, and has specialized in automotive SEO for the last 8 years, helping hundreds of auto dealers thrive while the industry has struggled during the recession. Greg speaks internationally at both automotive and SEO conferences, teaching thousands of small business owners and marketers how to get their sites to show up higher in local search rankings. Greg also spends his spare time doing freelance website design and SEO for local businesses. He graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.

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