People love making snap judgments. It saves us time. That’s why the old saying “you never get a second chance to make a first impression” is so true. Humans take one look at someone or something and make an immediate decision whether or not to invest any more time or money into it. When it comes to the increasingly important online world, that first impression is your landing page. Continue Reading
It’s been two months since COVID-19 put an unexpected pause to our daily lives. Sheltering at home has produced a corresponding increase in online activity, but how does that translate to SEO? In the past two months, our team has been trying to determine just that, by monitoring the impacts to organic traffic volume, search behavior, and make/model pageviews.