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NADA 2016 – Speaker Presentations

NADA is over, but the learning never stops. Three top DealerOn execs took the stage and delivered some great thought leadership presentations. We heard from lots of dealers that the knowledge they dropped was wildly helpful.

Now, we know that not everyone could make it to NADA and some of those that did go made the wrong decision and skipped these presentations. That’s OK. We have you covered.

Here are all 3 of the presentations from Greg Gifford, Ali Amirrezvani and Jeff Clark:

Automotive SEO Is Serious Business

Learn the difference between traditional and local SEO. Discover easy ways to spot shady SEO providers or how to optimize the signals for local SEO in-house. You will leave with a clear understanding of the on-site and off-site signals that will help your dealership stay at the top of local searches.

Download Greg’s slides

Killer Mobile Marketing Strategies That Drive Sales

Learn how to build a strategy for marketing to mobile consumers. Discover how to optimize your online presence for mobile car buyers; websites for Google’s mobile algorithm; paid search budgets, targeting, and landing pages for mobile automotive consumers; and mobile email sales and service campaigns.

Download Ali’s slides

Digital Secrets that Fill Service Lanes

Find out how to dominate the digital market and fill your service lane. Learn from case studies and real-world examples of forward-thinking dealer groups that are winning the online marketing battle against national service center chains in the exploding fixed-operations market.

Download Jeff’s slides

Author DealerOn

DealerOn, Inc. is a premier website and digital marketing company serving the retail automotive industry. In the last 12 months DealerOn’s websites have won virtually every meaningful industry award including: Driving Sales Top-Rated Website, Digital Dealer’s Overall Website Excellence Award, AWA’s Pinnacle Award, and Dealer Marketing Magazine’s Technology Award for Website Providers. DealerOn has become noted in the industry for their Lead Guarantee, based on their Digital Marketing Dashboard. Since creating this process in 2009, DealerOn has documented an average increase of over 200% in website lead volume for their auto dealer clients. To learn more about DealerOn’s Lead Guarantee, visit our website here.

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