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Check out our new Local SEO Guide

Grab a copy of our SEO guide today!

In this week’s Wednesday Workshop video, we talk about the release of our new book about Local SEO… OK, so it’s an e-book, and we’re not done writing it yet – but the first section is finished, and we’re releasing it as a stand-alone guide!

The first section covers on site signals – the foundation of everything related to your SEO efforts. Check out the video for more details, and click the link above to grab a copy for yourself today!


Welcome back to another Wednesday Workshop from DealerOn. We’ve talked about Local SEO a lot in these videos, and it’s what I talk about every time I speak at an event or conference. Every single time, dealers ask for more in-depth information and how-to’s… so we wrote a book!

Ok, actually we’re writing an ebook – and it won’t be out until the end of the year… but we’re going to release each section as a standalone guide to tide you over.

The first section covers the most important part of Local SEO – on site content signals. For the noobs, we start off explaining how Local SEO is different from regular SEO, and then we share an easy-to-understand example that helps illustrate how local SEO actually works.

Then, we dive into the nitty gritty details. We cover every important element of on site optimization, from writing awesome content to optimizing individual page elements with local signals. We talk about blogs and what kind of posts to write. We even share tips for using local content silos to show up in searches in nearby cities.

If you’re a car dealer, you don’t want to miss downloading this incredibly valuable guide to optimizing your website. If you’re not a car dealer but you’re still into local SEO, you’ll still want to grab a copy – it might be the best guide for Local SEO ever written…

If you’re watching this on our blog, click the link right below the video to download your copy right now – or just head over to We’ll be releasing section 2 – on site signals – in a few weeks, so keep an eye on our blog and social feeds so you’ll know when it comes out.

As always, if you have any questions, leave them down below and we’ll get back to you as quickly as we can.

And don’t forget – if you’re in the Phoenix area, you need to go register for our DealerOn Regional Event at TopGolf on Wednesday December 7th.
We’ll have a speaker from Google, I’ll be talking about Local SEO, my buddy the Hair will be talking about PPC, Mike Devito will be talking about mobile optimization, and Bill Wittenmyer from eLead will be talking about lead handling and your CRM. Tickets are free, so go register now – while there are still a few seats available!

Thanks for stopping by to watch this week’s video, and don’t forget to come back next week for another Wednesday Workshop from DealerOn.

Author Greg Gifford

Greg Gifford is the Vice President of Search at DealerOn. He has over 16 years of online marketing and web design experience, and has specialized in automotive SEO for the last 8 years, helping hundreds of auto dealers thrive while the industry has struggled during the recession. Greg speaks internationally at both automotive and SEO conferences, teaching thousands of small business owners and marketers how to get their sites to show up higher in local search rankings. Greg also spends his spare time doing freelance website design and SEO for local businesses. He graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.

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