How do you optimize your blog posts?

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Blogs are no longer a luxury add-on, they’re an absolute necessity for every dealership. We get tons of questions from dealers who want to know how to optimize their blog posts, so this week we’re here to help!

Watch this week’s Wednesday Workshop video to learn how to use the Yoast SEO plugin to do your own SEO on your blog posts.
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It’s important to keep your team motivated and happy

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In this week’s Wednesday Workshop, we talk about the fact that success isn’t only about digital marketing. Your staff is a key component… If your team is educated, motivated, and happy, you’ll be more successful.

In the spirit of happy, motivated team members, we also share some highlights of DealerOn’s first ever SEOlympics, a team-building event held in the Dallas office recently.

Pods vs. Banners

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The curiosity is killing you, we know. What’s the verdict, pods or banners? Well, before we say it’s time to lean towards pods, let’s explain why.

What are pods? Pods are simply larger scale images or hyperlinks that define user flow into a few designated areas on a website. This creates tactical conversion path creation. Pods tend to create the best user experience for a website as they funnel users into your main conversion flows. It’s to the point and simple for the consumer. The best converting pods are in the order of new, used, specials and schedule. An example would be like this one seen on Ancira Buick GMCContinue Reading