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Take the time to make a difference


This week’s Wednesday Workshop is a life tip, not a digital marketing tip. Take the time to make a difference in someone’s life. It’s that simple.


Welcome back to another Wednesday workshop from DealerOn. This week we’re doing something a little bit different…

That’s right, we thought we’d take a break from the regular digital marketing improvement tips and share some heart and mind improvement tips.

It only takes a few minutes to think about people or organizations that need support. You can probably think of someone right now that would be greatly encouraged to hear your voice, share a cup of coffee or know you’re thinking of them.

Let’s face it, we all get busy and it becomes easy to take things for granted. Our friends, families and causes that mean the most to us.

Schedule it. Seriously, schedule time to call an old friend or family member who you can encourage. Schedule time to sit down over coffee with someone who needs your support, your encouragement, your compassion.

Find someone in the auto fam and be a mentor – take the time to share your knowledge and experience and help someone have a better career and better life.

Me and the Beard get to meet a lot of people, and with that comes new friendships. When you meet a lot of people, sometimes you find people who are hurting, or having a hard time. Sadness, depression, anger, loneliness, heartache and a long list of emotions that aren’t easy to wrestle with.

So, be difference the world is starving for – do something to make a positive difference in someone’s life… and we’ll see you next week with another Wednesday workshop from DealerOn.

Author Greg Gifford

Greg Gifford is the Vice President of Search at DealerOn. He has over 16 years of online marketing and web design experience, and has specialized in automotive SEO for the last 8 years, helping hundreds of auto dealers thrive while the industry has struggled during the recession. Greg speaks internationally at both automotive and SEO conferences, teaching thousands of small business owners and marketers how to get their sites to show up higher in local search rankings. Greg also spends his spare time doing freelance website design and SEO for local businesses. He graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.

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