Recorded on February 11, 2016 - 12:00 PM Eastern

How to Turn Your SEM Results Up to 11!

Shaun Raines VP of Business Development at DealerOn, Inc.

This webinar has ended. You may view the recording below.


Most dealers are currently using SEM as part of their digital marketing efforts, but a majority don’t really know if the results are actually good or even if their money is being spent wisely.

If this sounds familiar, ARE YOU FINALLY READY TO R-O-C-K YOUR SEM?

Join Shaun Raines for this spectacular webinar loaded with killer PPC strategies that will help your dealership crank up your lead volume.  This session will provide valuable PPC tips for dealers who want to rock high performance SEM and avoid wasting money. These super awesome PPC tips will also help you identify bad habits and huge problems that keep you off the main stage and stuck in the garage.   Attendees of this entertaining 1 hour webinar will learn to:

  • Identify proper ad group and campaign structure.
  • Understand which mobile ad options work best for dealers.
  • Recognize advanced targeting techniques for better campaign results.
  • Use best practices for automotive campaign structure, ad rotation, targeting, RLSA, custom match, advanced targeting, tracking clicks to sales and more

Paid search is still the fastest way to get in front of people looking for your dealership and the cars you help them buy.  So if you are ready to learn How to Turn Your SEM Results Up to 11 then don’t you dare miss this one-of-a-kind event!  Register now!

PRESENTER: Shaun Raines is the Vice President of Business Development at DealerOn. A true Internet car guy, his automotive Internet career began in 1998 with the Reynolds and Reynolds team that launched Microsoft’s CarPoint.com, CarsDirect Connect, Yahoo Autos, Automark Websites and Reynolds Web Solutions. His unique blend of humor and automotive experience has made Raines a sought after speaker at industry events including NADA, NCM, Digital Dealer and 20 Groups. Shaun is a highly respected member of the Automotive community and he can be reached at Shaun@DealerOn.com.

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