WEBINAR ARCHIVE

Recorded on November 16, 2017 - 12:00 PM Eastern

The Art of Building an Authentic Brand

Bill Wittenmyer Partner of ELEAD1ONE

This webinar has ended. You may view the recording below.

 

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Building an Authentic Brand

FACT: The customer experience begins long before they ever set foot inside your dealership.

Yet, many dealerships have messaging that is not always equal to reality, leaving consumers disappointed and, ultimately, spending their money elsewhere.

Authentic branding –> Happier customers –> Bigger profits  

DOES YOUR DEALERSHIP NEED TO IMPROVE ITS BRANDING?

Join this eye-opening 1 hour webinar as industry expert Bill Wittenmyer shares strategies for dealers to create a stellar brand image that keeps consumers hooked. He will also share how authentic branding can vastly improve customer loyalty and consumer confidence. Furthermore, he will discuss in detail how to close the gap between a customers’ expectations vs. experiences.

Attendees of this fast-paced presentation will learn:

  • Authentic branding techniques that deliver the best results
  • How to identify and overcome brand messaging missteps
  • Cross-channel technology & processes to ensure a comprehensive communication strategy
  • Mystery shopping techniques that help you build a brand that differentiates you from the competition.

If you are ready to learn The Art of Building an Authentic Brand and reap the increased profits, then this is a must-see presentation you simply can’t afford to miss! Register now!

PRESENTER: Bill Wittenmyer is a partner of ELEAD1ONE, the leading dealership software provider in today’s automotive market. Bill has over 20 years of experience in the automotive space and currently oversees multiple divisions within the organization, including Sales, Marketing, OEM relationships and Large-client accounts. Prior to joining ELEAD1ONE, Bill spent several years in the automotive retail space holding various retail positions in operations management. Highly regarded as a dynamic and motivational speaker, as well as an industry leader with non-traditional views, Wittenmyer speaks at several prominent automotive forums each year and contributes to top news publications and television business shows that reach industry business leaders across the U.S. Bill can be reached at BillW@eleadcrm.com.

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