Recorded on August 23, 2012 - 12:00 PM Eastern

4 Essential Social Media Strategies for Your Dealership

Shaun Raines Executive Director of DrivingSales University

This webinar has ended. You may view the recording below.


Sadly, we had to reschedule the webinar that was originally scheduled for Thursday, August 23. We are in the process of rescheduling Shaun Raines of Driving Sales University and as soon as we have a new date for this amazing presentation on social media strategies, we will let you know!

Our apologies for any inconvenience this may have caused. If you have any questions, comments, or suggestions, please contact Eliana Raggio at eliana@dealeron.com or 877.543.4200 ext. 5025.


By now, every dealership recognizes that Social Media needs to be a big part of their marketing plan. However, many dealerships don’t know how to make the most of their Social Media and how to make it create the biggest impact for their dealership. This 1 hour webinar will teach you essential steps for social media success in your dealership.  Actual dealer examples will be used to illustrate concepts and strategies.  This webinar will provide you with motivational knowledge and a comprehension of traffic increase. An expanded online presence along with a critical awareness of reputation and customer connection preferences will lead you to execute on the information shared.

Upon completion of this webinar, you will:

·        Be Able To Identify 4 Essential Steps For Social Media Success

·        Recognize, Discuss & Defend The Need For Social Media Goals

·        Establish Social Media Goals For Your Dealership

·        Match Social Media Assets To Your Dealership Goals

PRESENTER: Shaun Raines is the Executive Director of DrivingSales University.  Known for speaking the truth, he is truly an internet car guy.  Shaun studied automotive service and sales management at the Professional Automotive Training Center in Shoreline, Washington.  In 1998, he began working with Reynolds & Reynolds on a team that launched and supported ground-breaking products such as Microsoft’s CarPoint.com, CarsDirect Connect, Yahoo! Autos and Reynolds Web Solutions.
Beyond Shaun’s 20 years of automotive experience, he is one of the most honest and engaging speakers in the automotive industry.  Audiences have described him as authentic, approachable and real.  Shaun is active on numerous automotive networking sites and can be reached on Twitter and at Shaun@DrivingSales.com.

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