Recorded on January 26, 2017 - 12:00 PM Eastern

10 Awesome Customer Experience Strategies You Should be Using

Bobbie Herron Director of Dealer Marketing for ZMOT Auto

This webinar has ended. You may view the recording below.


You may think your dealership has a product or price advantage…but beware! They can be easily duplicated. However, a STRONG CUSTOMER SERVICE CULTURE CAN’T BE COPIED. Furthermore, almost all consumers agree — IT IS THE CUSTOMER EXPERIENCE THAT IS THE ONLY TRUE DIFFERENTIATOR.

When it comes to learning about innovative customer service strategies that sell more cars, we called in Automotive Rockstar Bobbie Herron to show us the way!

In this extraordinary and fast-paced 1 hour webinar, Bobbie will share 10 immediately implementable customer experience strategies to boost sales today! Attendees of this electric presentation will learn how to “Wow!” customers and create a more effective road map to the sale. And best of allher suggestions won’t cost you a dime!

She will discuss 10 FREE simple, effective, easy-to-implement strategies that can be added to your current process that are proven to:

  • Turn More “Leads” (Opportunities) into Appointments
  • Make More Appointments into Showroom Visits
  • Convert More Showroom Visits into Sales
  • And Greatly Improve Customer Retention & Referrals

This presentation is only for those ready to dominate their market, close more leads and reap the huge benefits that await. All others need not apply.

Don’t miss this chance to invest in your own success and hear from one of the brightest stars in the Automotive Industry. If you are ready to learn 10 Awesome Customer Experience Strategies You Should be Using, then you simply can’t afford to miss this webinar! Register now!

PRESENTER: Bobbie Herron is the Director of Dealer Marketing for ZMOT Auto and is responsible for the creation and implementation of Digital Marketing strategies and conversion best practices for dealer clients. Utilizing market information and cutting edge technology to increase consumer engagement and create targeted in-market buyer opportunities, ZMOT is best known for providing unparalleled tailor-designed digital sales solutions, 1:1 sales attribution and regional exclusivity for automotive dealerships within the United Stated, Canada and Mexico. Bobbie had spent over 16 years enjoying a diverse automotive career and various responsibilities within a retail dealership, including General Manager, before coming to ZMOT. She is a very popular presenter at numerous conferences including Digital Dealer, Women in Automotive and Driving Sales, a guest lecturer at Northwood University, and a named winner of the 2015 Automotive News “40 Under 40”. Bobbie can be reached at BHerron@ZMoTAuto.com.

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