Search Engine Optimization (SEO)

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You’ve Got To Create A Content Calendar

 

This week’s video is a day late, cause honestly… We didn’t plan very well. BUT – that leads right in to this week’s tip: You have to establish a content calendar. If you plan ahead, it’s much easier to create great content on a regular basis. Watch the video for all the details…
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Content Silos and Blog Posts

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When you’ve got new content to add to your website, where does it go? If your answer was, “Our blog,” then you might want to reconsider. Why? Because that kind of site structure isn’t always the best for SEO purposes, and there’s a much better strategy.  […]

Local SEO Is About So Much More Than Tools

Local SEO Is About So Much More Than Tools

Hey, check it out, our very own Greg Gifford is on his soapbox again over at Search Engine Land. The topic of the rant? Letting online SEO tools do all the work for you, instead of using them to help you do SEO work.  […]

The Top 10 Videos of 2016

 

It’s the last Wednesday Workshop of 2017! To finish up an amazing year, we’re sharing the list of the most-watched Wednesday Workshop videos of 2017:

10. Learn more about the recent Google updates
9. Man on the street interviews from NADA 2016
8. How long does SEO take?
7. Local SEO presentation from Digital Dealer 21
6. Prove you need SEO with simple math
5. You might actually want a high bounce rate
4. Is your website just lipstick on a pig?
3. We don’t sell jeeps
2. NADA mean tweets
1. You CAN sell cars with Pokemon Go

Thanks for watching all of our crazy videos – we’ll see you in 2017!

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Don’t Be Cliché in 2017

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It’s that time of year again, so you know what that means, right? Yep, the cliché New Year’s Resolution lists are starting to get some traction, along with the “Best/Worst Of” lists. In the world of marketing, though, there’s a different kind of cliché — the “How to Succeed in 2017” posts. These are packed full of actionable tips for starting the new year, plus things to avoid.  […]