Recorded on May 25, 2017 - 12:00 PM Eastern

10 Proven Steps to Dominate Your Next Sales Event

Scott Empringham Owner and CEO of FlashPoint

This webinar has ended. You may view the recording below.


Practical Tools to Get Your Unfair Share of Sales

It is believed that the first car dealership opened in June of 1898 in Reading, Pennsylvania…and we’re pretty sure that the first big car sales event was held in July.

Yet even after all this time and all of the technological advancements, every dealership sales event still brings the same complexities. Dealers have to: promote the event, find in-market shoppers, translate efforts into sales, and then measure the success of the event so they can soon do it again with even better results.


In this 1 hour webinar, Scott Empringham is going to share a proven road map to help you Dominate Your Next Sales Event. He put his comprehensive step-by-step plan out there to be scrutinized by an automotive veteran Amy Fulford, in charge of marketing a dealer group. He will detail exactly what this dealer group did, the challenges they overcame and the results they received. In the end, attendees of this jam-packed presentation will walk away with an arsenal of tools and know-how, ready to slay the next sales event!

If you want to Get Your Unfair Share of Sales and learn The 10 Proven Steps to Dominate Your Next Sales Event, then you simply can’t afford to miss this presentation! Register Now!

PRESENTER: SCOTT EMPRINGHAM is the owner and CEO of FlashPoint, a social-first digital agency that boasts over $1 billion of cars sold via social (and counting). For more than 20 years his passion has been helping car companies and their retailers break through the clutter using digital marketing and social media to drive results in the areas that matter most – Sales and Service. Scott has worked with nearly every major OEM and well over 2,000 Dealers, both in the U.S. and overseas. Flash Point has garnered tremendous recognition for their unprecedented social media innovation and technology including numerous awards such as National Telly Awards and Event Tech Awards. With prestigious accolades like “Best Use of Technology” and “Best Use of Facebook”, it’s no wonder that Scott has become an in-demand speaker at some of our industry’s biggest conferences such as Digital Dealer, Brand Innovators and RVDA. He can be reached at scott.empringham@fpcdigital.com.

Joining Scott to provide dealership insights and real-world results is AMY FULFORD, Marketing Director for the Home Run Auto Group. For 23 years, Amy has joined forces with automotive dealers from all tiers and levels to stay relevant in advertising, media and marketing. Her goal is to open new avenues and opportunities for incremental sales and create connections with consumers that build long-term relationships. Amy has worked and trained dealers with Buick, Cadillac, Ford, and Chevy on a regional level and now works with over 26 individual dealers as Partner of Moxie Marketing Club.

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