FREE Digital Retailing for ALL Customers until May 31st

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As Americans are struggling with the uncertainty surrounding the ongoing global threat posed by COVID-19 we want to do our part to help each and every one of our partners through this trying time.

While we have already begun to see a decline in sales (per DMS data) in many markets, traffic over the last several weeks to dealership websites has remained steady. In most cases it is up from January as more and more consumers retreat to their homes and prepare for their next auto purchase when the epidemic has passed.

Never has it been more important to create an online experience where consumers can engage safely with dealers and get as much personalized information as possible. Many dealers are starting to pivot, by offering offsite test drives to ensure that consumers feel as safe as possible.

EFFECTIVE IMMEDIATELY AND THROUGH MAY 31, 2020

FREE DIGITAL RETAILING
In partnership with ChromeData, any DealerOn customer will be able to utilize our APEX digital retailing tool at NO ADDITIONAL cost. This tool will help your shoppers establish their trade-ins and payments from the comfort of their homes while improving engagement and interest levels.

FREE PERSONALIZED LEADS
Additionally and at NO ADDITIONAL cost you can turn on our Behavioral Targeting System (BTS). BTS typically generates a substantial lift in dealership leads (30-40% increase is typical) and is particularly effective when paired with APEX.

FREE COVID-19 CREATIVE
We will also FREE of charge be creating banners or creative for any dealer looking to setup messaging surrounding COVID-19 for their business.

*There is no obligation to keep any of these services after May 31 and you may cancel at anytime (you will NOT be charged). Eligibility conditions may apply. Must be a DealerOn website customer.

Fill out the form on this page and someone from our team will be in touch as soon as possible to get you up and running with these products.

We appreciate your partnership. Please reach out to us if there is anything at all that we can do to help your business. Working together we are confident that we will get through this.

Ali Amirrezvani
CEO, DealerOn Inc.

Impact of a Custom-Written Landing MRP

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We walk around every day with a computer that has access to the bulk of all human knowledge in our pockets. Is it any shock that people want to use it? 95% of consumers research a vehicle purchase online before ever setting foot inside a dealership, and the only thing shocking about that figure is how low it is. Imagine being in the market for a car and not Googling it. That’s weird, right? 

So lean into it. 

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Web Forms Aren’t Dead – Here’s Why

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You may have heard “no one uses forms anymore” or worse yet the proclamation that “web forms are dead”. Contrary to those industry talking heads who are slinging the latest greatest shiny, web forms are not only VERY much alive and kicking, but also remain one of the most cost effective and tried and true ways to generate leads for your dealership. The game has no doubt changed, from chat to digital retailing, there are more way to engage with your customers than ever before, all with their own sets of challenges. Auto responders, wait-times, poor user experience, too much information being collected, and a slew of other problems all can lead to visitor’ bouncing over frustration. Still, they’re all worthwhile investments, but not first optimizing lead forms to uncover the hidden gold in your website is like dumping water into leaky bucket.

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