CAR DEALER INVENTORY

How It Works:

	Your dealership website showcases all possible inventory vehicles, not just what is on your physical lot.
	Every possible combination of color, trim level, make, and model will appear on your dealership website's inventory.
	Each vehicle will have accurate trim info and color photos, as well as a dynamic pricing tool to give leads a quick and accurate price quote.

Your dealership isn't limited to only selling a customer the physical new car inventory you have at one given minute -- you can always order a vehicle or locate a vehicle for a potential customer-so shouldn't your website reflect this?

When potential customers visit your website to research a specific new car that you don't physically have on your lot, do you still provide information about that vehicle so that you can eventually sell a similar or identical car to them?

Dealerships that use DealerOn's Virtual Inventory™ find that it returns twice as many inventory leads as their real inventory solution. This happens because web visitors will find the vehicle they want and won't abandon your website for your competitor's site.

Since each vehicle has a unique, search engine optimized web page, your Virtual Inventory™ will completely dominate search engine results pages. When a potential lead in your area is searching for a vehicle that you sell, having Virtual Inventory™ gives you a much better chance of getting that lead to come to your site, converting that visitor into a lead and making a sale.

Why It Works:

Your website has specific, precisely-targeted pages for every possible Google search for content relevant to the vehicles that your dealership can sell.
Your abandonment rate plummets, because web visitors no longer are unable to find precisely the model they're interested in when searching your site.
During the online research phase of the car-buying lifecycle, many customers are not even researching the cars they end up purchasing--40% of new car buyers end up buying a used car! Your dealership needs to reach these customers in this part of the buy-cycle even if your physical inventory at the precise moment they are searching Google or your website does not contain the exact make/model/trim/color the shopper has specified in a search.

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